What is Social Media Marketing?

Social media marketing is all about connecting with your audience on the platforms they’re using, which varies from industry to industry. Great social media marketing isn’t done on a whim. It starts with a strategy that defines a target audience and solidifies a brand mission and voice. We provide social content strategy, a posting schedule, and techniques for increasing engagement across the platforms that are relevant for your business.

Why Gator SEM?

The five pillars of our social media strategy are:

    1. Strategy
    2. Planning and Publishing
    3. Listening and Engagement
    4. Analytics and Reporting
    5. Advertising

We constantly stay up to date with the trends and the new tools. Whether that’s Facebook, Instagram, Twitter, Pinterest, Tik Tok, Snapchat, or whatever the next big social media platform, we learn the ecosystem inside and out, positioning you to grow your reach, strengthen customer relationships and, ultimately, maximize your ROI.

Social Media Marketing Services


Making sure your site is set up for Facebook Analytics allows us to customize and optimize ads — a must for any Facebook campaign.


With Facebook Ads manager now allowing easy control over how you spend your money on Instagram, the opportunities are endless.


Real time conversation and connecting with others is what Twitter is all about. Engaging, on-brand content builds awareness and boost conversions.


Yes, Pinterest still matters in a wide variety of industries, and is extremely powerful when it comes to driving web traffic.

Tik Tok has taken its place as a cornerstone social media app. Creating an ad on the platform that feels authentic can generate big results.


Snapchat remains a big social media platform when it comes to capturing the attention of younger audiences.

We can assist on any social networking platform, growing awareness of your brand where it makes the most sense based on your industry and business goals.

Get in touch today!

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Search Engine Marketing

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Social Media Marketing

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Our Clients Love Us

Kristen Rabell and Rebecca Johnson

Rabell Realty Group/KNR Property Management

They are some of the most knowledgeable professionals I've had the experience and pleasure to work with in the SEO/SEM field. If you are lucky enough to have him work with you then you are already winning.

Carissa Blaser

Carisa Blaser

Pure Aesthetics

Gator SEM has been very helpful. Mat is reliable, trustworthy and great to work with. His work is timely and professional, always 2 steps ahead!

Michael Provost

Ovation Construction

Gator SEM did an excellent job collaborating with my company to build our website. We will be using their services in the future.
Bourbon Society of Central Florida

Frank Mentlick

Bourbon Society of Central Florida

They were extremely helpful in transitioning our website over to WordPress and getting us setup with the essentials we needed for our group.

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